Nei Piedi la Verità

Context

Nei Piedi la Verità is a holistic practice near Milan built around reflexology and Taoist disciplines: Riflessologia Zú, Energetica dei Sistemi Viventi, Taijiquan & Qigong, Yi Jing. The practitioner sells two different things to two different people, individual treatments and professional training courses, and the site had to make that split clear from the first screen.

Platform: Tilda (IT) · Site: riflessologiaetao.it

The brief

• Speak to two audiences at once without confusing either: people looking for a personal treatment, and professionals looking for training.

• Give each discipline its own page, since people search for the specific practice, not "holistic disciplines" in general.

• Keep courses current (dates, locations) without a heavy content routine.

Decisions

Two paths, named on the first screen

One line on the method, then a direct choice: study with me or book a session. A "you're in the right place if" block speaks to each audience in turn before the philosophy is introduced.

One page per discipline

Reflexology, energetics of living systems, Tai Chi and Qigong, Yi Jing each get a dedicated page: what it is, what it does, who it's for.

Courses as living content

An upcoming courses section with real dates and locations (with map links), kept current without a redesign each time the schedule changes.

Proof and process

Testimonials from course participants, a registration badge with the regional register of bio-natural disciplines, and an FAQ answering the questions people actually ask before booking or enrolling.